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What Happens When a Customer Calls My DID?

A customer recently asked the question, “When a customer calls our DID instead of texting back, what happens to that call?” The answer depends on whether you have the DID activated for SMS, Voice, or both.

A DID is a 10-digit SMS-enabled phone number that is assigned to a customer’s SMS Notify! license key to enable two-way SMS communication through the SMS Notify! API. By default, the DID is used only for text messages when it is assigned to an SMS Notify! license key–so when you call the DID an automated recording plays the following set of instructions:

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Canada’s Anti-Spam Legislation Takes Effect July 1, 2014

The Canadian Radio-television and Telecommunications Commission (CRTC) recently released a video presentation covering Canada’s Anti-Spam Legislation (CASL) which addresses SMS spam and misleading marketing practices that apply to text messaging communication. The new legislation takes effect July 1, 2014 and it is an initiative to reduce unsolicited commercial messages and deceptive communication practices in Canada.

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